American Society of Anesthesiologists has named Brian Reilly, MBA, its chief digital strategy officer. Mr. Reilly is slated to start Oct. 31.
Here are three things to know about Mr. Reilly:
1. In this role, he will oversee ASA's digital strategy division, including education, informational technology and digital content, to enhance member digital engagement.
2. Prior to joining ASA, he served as the chief digital officer at Crain Communications.
3. He earned his MBA at Northwestern University's Kellogg School of Management in Evanston, Ill.
"It is clear for the future success of the Society, we need to evolve from taking a purely technology-based approach to our products and services to one of a comprehensive digital strategy," says Paul Pomerantz, CEO of ASA. "For the majority of our members, their primary interface with ASA is digital so it’s incredibly important to have robust and convenient resources literally available at their fingertips."