Private equity firm Osceola Capital acquired Healthcents, a company focused on helping small and medium healthcare providers optimize their payer contracting and growth strategies.
Three insights:
1. The acquisition marks Osceola Capital's entrance into healthcare.
2. Osceola Capital views payer contracting for small and medium healthcare providers as a "massively underserved segment" with major expansion potential, Vice President Erik Sewell said in a press release.
3. Armando Cardoso will lead Healthcents as CEO. He was previously responsible for guiding payer strategy and contracting as national head of managed care analytics for St. Louis-based Ascension.
"I'm thrilled to join Healthcents because we can make best practices accessible — they don't need to be reserved for only the largest or best-funded industry stakeholders," Mr. Cardoso said. "Hiring skilled, full-time managed care contracting talent is simply out of reach for most. Healthcents offers a valuable alternative to small and medium healthcare providers who need to strengthen and maintain their payer relationships."
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